BRAND
Dalla Parte degli Animali
DATE
2019
REFERENCE
Autore TV
Dalla Parte degli Animali
2019
Autore TV
“Dalla parte degli animali” is the first true pet-centric tv program in Italy. Through educational in-depth educational focus stories and the presentation of found puppies, it also represents a solid tool to encourage adoptions and diminish abandonment rates.
Each project’s story begins with you, which means that the first phase of any project is a moment of focus on your real needs and what you want to pass on to the end user. In this phase it’s fundamental to choose a medium and a language. With an empathetic formula, we combine information and entertainment to catch the viewers’ attention in every branded content marketing action.