OCCHIO PINOCCHIO
For Bausch & Lomb I created an educational branded entertainment project called “Occhio Pinocchio, Viaggio nel Paese di Beiocchi”: an awareness campaign for eye health prevention, in collaboration with Fondazione Nazionale Carlo Collodi. Later on, the project saw the arrangement of a theatrical national tour narrated by the cameras of kids’ tv format Mukko Pallino.
EXPERIENCE